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4 Steps to Improve Efficiency of Software Development Processes and Procedures

From a five-year-old using a tablet, to a sixty-year-old grandmother Skype-ing with her grandkids, technology supported by software is all around us. We use...

Essentials to an Effective Marketing Email

Email marketing can be a really powerful component for lead generation in your tool box of inbound marketing tools. Most of us...
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Website vs. Web Application: What’s the Difference?

What is the difference between a website and a web application? Content defines a website, while user interactions and input define a web application....
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Why Branding is Important in Marketing

Decades ago, branding has been defined as a name, slogan, sign, symbol or design, or a mixture of these elements, that differentiate...
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The True Meaning of “Minimum Viable Product”

We all know that it takes great courage, money, and time to develop your brand. Having a Minimum Viable Product (MVP) can help you with these issues...